Hall of Fame Q&A: Herb Smith, E. & J. Gallo Winery
Part of the 2017 class of Hall of Fame inductees, Herb Smith sits down with Shopper Marketing editorial director Bill Schober to discuss his career.
Who's Who in Shopper Marketing Agencies
Our sixth annual report recognizes more than 300 dedicated, passionate agency executives whose creative, intelligent work is not only helping brand and retailer clients achieve success but pushing the discipline of shopper marketing to new heights.
Virtual Roundtable: The Digital Shelf
Updating product images and assortment ... PIM and DAM ... establishing ratings and reviews; brands are still figuring out how to contain the beast that is the digital shelf.
Big Red and Weber Stage a BBQ at Kroger
Events featuring cooking classes garner support from in-store and social media activity.